MultiChoice and Sony host advanced cinematography masterclass in Nairobi

Over 50 East African filmmakers gain hands-on experience with cutting-edge 8K camera technology

From Left, Principal Secretary – State Department for Youth Affairs and Creative Economy, Fikirini Jacobs, Lewis Mungai and Mulltichoice MD Miranda Nzola pose for a photograph after the certificate presentation to participants of the Advanced Cinematography Masterclass.

The MultiChoice Talent Factory East Africa Academy partnered with Sony Middle East and Africa to deliver a two-day Advanced Cinematography Masterclass in Nairobi this week, attracting over 50 senior and mid-level cinematographers from across the region.

The June 17-18 workshop provided participants with direct access to Sony’s latest digital cinematography equipment, including cameras featuring advanced colour science, user-friendly operation and 8K and 6K full-frame sensor capabilities that are transforming modern visual storytelling.

“This masterclass underscores our commitment to building capacity and elevating the technical standards of African filmmaking,” said Victoria Goro, MTF East Africa Academy Director. “This collaboration with Sony is a testament to our vision of bridging the gap between creativity and technology, equipping East African filmmakers with the skills and tools to excel in an increasingly competitive industry.”

The initiative received government endorsement from Principal Secretary for Youth Affairs and Creative Economy Fikirini Jacobs, who stated, “I appreciate Mulitchoice for the continuous support of the creative space both in the area of business and for empowering our young people with skills.”

From left Principal Secretary – State Department for Youth Affairs and Creative Economy, Fikirini Jacobs, Nduruka Njoroge, MTF East Africa Academy Director, Victoria Goro and Mulltichoice MD Miranda Nzola pose for a photograph after the certificate presentation to participants of the Advanced Cinematography Masterclass

Sony Brand Ambassador for Middle East and Africa Timothy Fare-Mathews, who facilitated the sessions, emphasized the company’s mission to support regional creativity. “Sony’s mission has always been to empower creators with technologies that blend performance with artistry,” he explained. “We are excited to engage with East Africa’s vibrant cinematography community and share insights that can elevate storytelling in the region.”

Kenya Film Commission CEO Timothy Owase highlighted the strategic value of skills investment. “Investing in skills is a sure way of creating opportunities for storytellers to tell stories. KFC’s mandate is to act as a catalyst for growth and development in the film industry. So our collaborative effort with MultiChoice gives us an edge to champion skill development in the industry.”

This cinematography masterclass continues MTF’s series of specialized workshops, following recent successful sessions on Sound Design and Intimacy Coordination that impacted over 170 creatives across the region.

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